The Oxford College Mega Job Fair 2025 turned out to be a landmark event for job seekers across North Karnataka, drawing over 1,500 participants, enabling 300 on-the-spot job offers, and issuing more than 100 Letters of Intent.Organized under the leadership of Shri Vasant Horatti, Chairman of Oxford College, the event successfully bridged the gap between talent and opportunity. Central to this success was a robust, data-driven digital marketing campaign powered by Eneblur Consulting — the digital growth partner responsible for the event’s remarkable outreach and impact.
The event, powered in association with GrowthRack an HR & Recritment firm based in Hubli, served as a grand platform that brought together over 20+ reputed companies and more than 1500 job aspirants under one roof. This collaboration amplified the event’s reach and efficacy, ensuring that the right talent was connected to the right employers.
Eneblur’s Impactful Digital Strategy
At Eneblur, we don’t just run ads — we create campaigns that drive action, generate leads, and deliver measurable value. The Oxford Job Fair campaign is a textbook case of how targeted digital marketing can scale a local initiative into a region-wide employment platform. Every element of the campaign was designed to attract, inform, and engage the right audience — converting impressions into registrations and footfalls into real career outcomes.
Remarkable Campaign Results
Backed by Eneblur’s multi-channel strategy, the campaign performance exceeded expectations. Our approach blended Google Ads, Meta (Facebook and Instagram) promotions, WhatsApp marketing, influencer outreach, and conversion-optimized lead funnels. Everything was geo-targeted to ensure the right message reached the right audience at the right time — across Hubballi, Dharwad, Belagavi, Gadag, and other key locations.
Social Media Campaign Performance
To maximize outreach and engagement, we executed a series of highly targeted social media campaigns, including:
- Brand Awareness Campaign
- Lead Generation / Google Form Registration Campaign
These campaigns were run across platforms like Facebook, Instagram, and supported with WhatsApp communication and influencer collaborations. The results were highly impactful:
- 12,000+ link clicks
- 293,000 unique users reached
- 761,000+ total ad impressions
- 12,000+ page engagements
- 350+ phone calls handled
- 100+ WhatsApp queries managed
These efforts played a key role in generating interest and ensuring a strong footfall at the job fair.
Google Ads Campaign Performance
A focused Google Ads strategy was executed as part of the overall campaign, featuring Display Ads across educational websites, local news platforms, and YouTube.
Performance Summary (Combined):
- Total Impressions: 19,098
- Total Clicks: 1,478
- Overall CTR: 7.74%
- Average CPC: ₹6.20
- Estimated CPR: ₹12.30
These results highlight a strong improvement in campaign efficiency, with increased engagement, reduced cost per click, and better conversion performance over time.
Additionally, influencer marketing played a vital role in extending the campaign’s reach. A featured article on the Hubballi Times website, coupled with high-visibility Instagram content, helped enhance event awareness and drive more registrations.
View Instagram Reel of Influencer.
These numbers speak not just to the scale, but to the depth of user engagement — indicating real interest, follow-through, and intent from participants. Each metric translated into real-world impact, helping drive footfall, registration, and hiring activity on the ground.
On-Ground Impact: 800+ Career Pathways Created
In total, the job fair recorded 1250 online pre-registrations and 250 walk-in participants — bringing the total turnout to 1500+. The hiring outcomes were equally impressive: over 300 job seekers received spot offers, 100+ were issued Letters of Intent, and 400 were shortlisted for follow-up interviews. That’s more than 800 candidates walking away with confirmed offers, promising leads, or further interview rounds — all within a single day.
Industry Leaders Joined In
The participation of over 30 esteemed companies gave the fair its strong employment backbone. Leading names like TATA Electronics, TOYOTA, Axis Bank, IFB, Bosch, Capgemini, Myntra, HDFC, Tech Mahindra, Flipkart, and TeamLease conducted real-time interviews and hiring processes. These companies offered competitive packages ranging from ₹15,000 to ₹20,000 per month, along with job stability and career growth opportunities.
Recognition from Local Leadership
The job fair was formally inaugurated by Shri Mahesh Tenginkai (MLA), who acknowledged Oxford College’s efforts toward employability and youth empowerment. “Oxford College has once again proved its commitment to student success by organizing this Mega Job Fair 2025,” he noted during the opening ceremony. His endorsement further reinforced the importance of institutional initiatives in regional development.
Eneblur’s Role: From Strategy to Execution
Eneblur’s involvement extended far beyond ad creation. We managed every aspect of the campaign journey — from strategy, targeting, creative development, and lead capture, to real-time support and post-event coordination. We aligned every digital touchpoint with the event’s core mission: providing meaningful employment to deserving candidates through organized and accessible platform.
A Blueprint for Future Success
The Oxford College Mega Job Fair 2025 is a model of success, showcasing the power of combining academic vision with digital expertise. With careful planning, targeted promotion, and paid advertising, education institutions can replicate this success with digital marketing foot print on a large scale.
Eneblur Consulting played a key role in helping over 800 individuals secure career opportunities in just one day. This event proves what future-ready institutions can achieve with the right digital tools and partnerships.
Planning your next big event? Let Eneblur Consulting transform your vision with tangible results. Get in touch today — where promotion strategy meets success.